Forthright is fully transparent about the profiling questions and sample distributions used for sample targeting and balancing, relying on validated measures and templates. These data points are typically available as data appends for each study as well.
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What is your year of birth?
What is your gender?
What is your home zip code?
Are you of Hispanic, Latino or Spanish origin or descent?
Which of the following best describes your ethnic background?
If you are from multiple ethnic backgrounds, please select all the responses that apply.
What is the highest degree or level of school you have completed?
Which of the following ranges includes your total annual household income from all sources?
Who, if anyone, did you vote for in the 2024 United States Presidential election?
Are you registered to vote in the United States of America?
In general, do you think of yourself as...
Generally speaking, do you think of yourself as a...
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